Airgas On Site Safety Services
Leveraging Brand to Sell Confidence & Trust
Airgas was a well respected name in the industrial and petrochemical services market. Airgas On Site Safety Services was a division of Airgas and provided safety products, services and support for the oil and gas and petrochemical industries. While backed by a multi-billion dollar company, AIrgas On Site Safety lacked benefit-based positioning, messaging, and proper marketing materials. They needed clear customer-focused messaging, a comprehensive sales collateral system, and event materials to help differentiate them from the competition.
Customers in the petrochemical and industrial manufacturing markets are challenged daily with worker safety, equipment availability and vendor reliability. Airgas On-Site Safety Services has the deep experience, comprehensive processes and the best equipment to deliver on these customer demands.