Airgas On Site Safety Services
Leveraging Brand to Sell Confidence & Trust
Airgas was a well respected name in the industrial and petrochemical services market. Airgas On Site Safety Services was a division of Airgas and provided safety products, services and support for the oil and gas and petrochemical industries. While backed by a multi-billion dollar company, AIrgas On Site Safety lacked benefit-based positioning, messaging, and proper marketing materials. They needed clear customer-focused messaging, a comprehensive sales collateral system, and event materials to help differentiate them from the competition.
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Customers in the petrochemical and industrial manufacturing markets are challenged daily with worker safety, equipment availability and vendor reliability. Airgas On-Site Safety Services has the deep experience, comprehensive processes and the best equipment to deliver on these customer demands.